just jump!
was born in Cape Town in late 2013

Relocating to South Africa’s creative and textile hub with a passion for, and background in kids marketing as well as an avid swimwear/lover or water, filling a gap in the swimwear market seemed like a natural transition and provided great synergy for me as a mum.


Inspired by colour and fun this funky range of swimwear is created in Cape Town from superior, imported UV 50+, chlorine resistant lycra which is printed locally with uniquely designed, age-appropriate prints.


Included in the range are our matching UPF, water repellent sun hats, and matching microfibre towels as well as toweling hoodies which are great for after swimming lessons and beach sunsets.